The face of Saudi Crown Prince Mohammed bin Salman on the side of two black cabs in Shoreditch, 7th March 2018, in east London England. Industry sources said the Saudis could be spending close to £1m on the campaign, which includes dozens of prime poster sites around London and newspaper ads. "He is bringing change to Saudi Arabia," the ads say, with a large photo of Crown Prince Mohammed bin Salman and the hashtag #ANewSaudiArabia.
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